Articles on Marketing Real Estate

Interactive Floor Plans Make a HUGE Difference When Marketing Your Home to Out-of-Area Prospects

February 13th, 2012 — 7:03am

Really want to make your home stand out from all the other ordinary real estate marketing websites?  TourVista’s interactive floor plans let your viewers navigate themselves through your home.  Combined with photos, interactive floor plans give viewers the information they are wanting from an online tour.

Interactive floor plans are especially helpful for out-of-area prospects because they may not have an … more

Vlog: How to manage local info icons

November 11th, 2011 — 12:32pm

TourVistahttp://www.tourvista.com/1-866-239-1252

A new addition to TourVista’s apartment websites are these local info icons that show over here on the side bar. The user is able to click on these icons and link out to the appropriate websites. And let me show you how, as the administrator, you can control which icons show and which links they go to.

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Furry Friends

November 7th, 2011 — 6:15am

If you’re selling a home where pets reside, keep in mind that your potential buyers might not share your same love of furry friends. And its important to not let little things like pet hair, litter odor, or anything get in the way of your sale! What can be done? I’d recommend two stages of clean up.

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Photo Faux Pas?

November 4th, 2011 — 7:51am

Is your home or apartment more cozy than the pictures convey? You have to think… Why are they buying the house? What are they looking for in the house? And do your pictures show the best possible image of your home to buyers? If you’re having trouble with your digital photos, MSN Real Estate has comprised a list of … more

TourVista Blog: Winterize your home

November 2nd, 2011 — 5:28am

The onset of November is a simple, yet stern, reminder to us all of what’s to come. No matter what your state or climate, it’s important to prepare your home for the coming winter months. MSN Real Estate has compiled a list of the top 10 ways to winterize your home. Every one of these steps is … more

Real Estate: News paper ads no longer worth your money

October 27th, 2011 — 12:41pm

There’s no denying we live in a digital world. Even snail mail now tells you to go online for more research or information on a new product. If readership of the New York Times is now down 4.51%, how well do you think your local paper’s doing? According to The Real Estate Bloggers, Advertising in the newspapers … more

Craigslist Guidelines

October 25th, 2011 — 2:15pm

When it comes to homes for rent, vacant apartments, and sublets, CraigsList.com is the #1 classifieds website for the 21st century market. It’s free, easy to use, and everyone has heard of it. In a recent conversation with a friend in NYC, she explained to me how she found her apartment by saying, “everyone here uses Craiglist.” But how … more

Paying attention to buyer turnoffs

October 24th, 2011 — 8:33am

When you pay attention to the details of your real estate listing, your buyers will too. But when you don’t pay attention to the details, they may end up standing out in a bad way. A few quick care chores to your home such as: touch-up paining, cutting grass, doing the dishes, or hiding the old lawn furniture, can have … more

Craigslist Made My Nice Photos All Blurry, Say What?

October 18th, 2011 — 12:23pm

This post goes out to all the landlords and property managers out there.  Anyone who has a property for rent.  Hopefully you already know this… You’ve gotta put your ad on Craigslist.  

I don’t know the percentages but I’m guessing that 80%+ of prospective renters will use Craigslist exclusively in there search for a new home.  How do … more

Real Estate Video Tours with Interactive Floor Plans – The Ultimate Virtual Tour

January 14th, 2009 — 6:58pm

More information is better for the buyer AND the seller Shopping online for real estate has always been a guessing game. The buyer is left to make their best guess about which homes are actually worth seeing in person. An online listing can increase the quality of its leads generated by providing as much information as possible. A virtual tour … more

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